Research user needs, business goals, and technical constraints to identify key problems and set a clear design direction.
Generate ideas, prototype solutions, and test with users to ensure designs are intuitive and effective.
Collaborate with engineers to implement designs, gather feedback, and refine the product for scalability and impact.
I began my design career after earning a B.A. in Visual Communication Design from Kent State University. Early roles on marketing and creative teams at companies like Fathom, Texas A&M University, Schneider's Saddlery, LeafFilter, and Adjacent gave me a strong foundation in visual storytelling, brand systems, and cross-functional collaboration. These experiences sharpened my design craft and taught me how to deliver business-aligned creative at scale.
At FieldPulse, I stepped into the role of Brand Experience Designer. While my work was still visually driven, I started collaborating more closely with product and engineering teams, helping shape parts of the digital experience.
This was my first real taste of product design—and it sparked a growing curiosity about how design could improve usability, not just aesthetics.
Joining Concept as a Marketing Experience Specialist opened the next chapter. I was embedded in tools and systems every day—taking notes, sketching ideas, and identifying where the user experience could be better. I wasn’t just designing around problems—I was itching to solve them.
That hands-on exposure to real user pain points made it clear: product design wasn’t just something I was interested in. It is where I thrive.
Leadership at Concept recognized my growing product mindset and promoted me to UI/UX Designer. I took the lead on improving digital experiences across web and email, focusing on usability, conversion, and engagement.
To deepen my expertise, I completed MIT xPRO’s Building and Designing Products certification—expanding my skills in product strategy, UX design, scalable design systems, and designing for AI and machine learning.
Today, I’m energized by the future of design—especially as AI reshapes how we as humans interact with technology. I’m focused on crafting digital experiences that simplify complexity, build trust, and scale with users.
Whether it’s designing smarter systems, personalizing user journeys, or creating clarity around AI, I’m excited to keep solving meaningful problems at the intersection of design, data, and product strategy.
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